Day We Ran – Privacy Policy

Last Updated: 14/04/2026

Day We Ran ("we", "us", "our") respects your privacy and is committed to protecting your personal data. This policy explains how we collect, use, and protect your information when you interact with us, including subscribing to our mailing list, purchasing tickets, or engaging with our content.

1. Information We Collect

We may collect and process the following personal data:

  • Identity Data: name, username

  • Contact Data: email address, phone number, postal address

  • Demographic Data: age, gender (optional)

  • Transaction Data: ticket purchases, merchandise orders

  • Technical Data: IP address, browser type, device information

  • Marketing Preferences: your communication choices

2. How We Collect Your Data

We collect data when you:

  • Subscribe to our mailing list

  • Purchase tickets or merchandise

  • Contact us directly

  • Interact with our website or social media

3. Legal Basis for Processing

Under UK GDPR and General Data Protection Regulation, we rely on:

  • Consent – for email/SMS marketing

  • Contract – when processing ticket or merchandise purchases

  • Legitimate Interests – to improve services and communication

4. How We Use Your Information

We use your data to:

  • Send newsletters, tour announcements, and offers

  • Process ticket and merchandise orders

  • Respond to enquiries

  • Improve our website, content, and fan experience

5. Sharing Your Information

We do not sell your personal data.

We may share it with trusted third parties such as:

  • Ticketing platforms

  • Payment processors

  • Email marketing providers

These providers are required to protect your data and only use it for specified purposes.

6. International Transfers

If your data is transferred outside the UK or EEA, we ensure appropriate safeguards are in place (such as standard contractual clauses).

7. Data Retention

We retain your personal data only as long as necessary:

  • For marketing: until you unsubscribe

  • For transactions: as required for legal/accounting purposes

8. Your Rights

Under applicable data protection laws, you have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Lodge a complaint with a supervisory authority (e.g. the Information Commissioner's Office or Data Protection Commission)

9. Marketing Communications

You will only receive marketing if you have opted in.You can unsubscribe at any time using the link in our emails or by contacting us.

10. Cookies and Tracking

Our website may use cookies and similar technologies to:

  • Improve functionality

  • Analyse traffic

  • Personalise content

You can manage cookie preferences through your browser settings.

11. Data Security

We implement appropriate technical and organisational measures to protect your personal data.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted with a revised date.

13. Contact Us

If you have questions or wish to exercise your rights, contact:

Day We Ran

Email: admin@dayweran.com